In this blog post, you will find out:
- What firmographic data represents.
- The main types of firmographic data.
- Key aspects to consider when evaluating the best firmographic data providers.
- The top firmographic data providers compared using those criteria.
- A summary table for a quick comparison.
Let’s dive in!
What Is Firmographic Data?
Firmographic data is a set of attributes used to describe and classify businesses, much like demographic data describes individuals. It typically includes details such as industry, company size, revenue, location, ownership type, growth stage, and others.
B2B sales and marketing teams rely on firmographic data to identify ideal customer profiles, segment markets, prioritize accounts, and tailor outreach. By focusing on companies that match proven success patterns, firms can improve targeting efficiency and deal outcomes.
Types of Firmographic Data
Firmographic data is an umbrella term that encompasses several different types of company and B2B data. Let’s dig into the most important ones!
Note: For a more in-depth analysis, refer to our detailed guides:
Industry
Industry data classifies companies by the sector they operate in, such as SaaS, healthcare, finance, or manufacturing.
Use cases:
- Segment markets by vertical for tailored messaging
- Customize value propositions based on industry-specific pain points
- Prioritize industries with higher conversion or deal sizes
Example: Target healthcare organizations when selling compliance-focused security software.
Geographic Location
Location data includes headquarters, regional offices, and operating regions.
Use cases:
- Localize outreach by language, currency, and regulations
- Plan territory-based sales strategies
- Ensure compliance with regional laws
Example: Target EU-based companies for GDPR-related solutions.
Annual Revenue
Revenue data reflects a company’s financial capacity and purchasing power.
Use cases:
- Qualify leads based on affordability
- Forecast deal potential and lifetime value
- Filter out low-budget prospects early
Example: Focus outbound sales on companies generating $50M+ in annual revenue for high-ticket SaaS products.
Company Size
Company size is typically measured by employee count (or revenue, in some cases) and indicates organizational scale.
Use cases:
- Align pricing and packaging with budget capacity
- Adjust sales motion (self-serve vs enterprise sales)
- Prioritize accounts that match your ideal deal size
Example: Offer SMB plans to companies with 10–50 employees and enterprise contracts to 1,000+ employee firms.
Organizational Structure
Organizational data describes how a company is structured and who makes decisions.
Use cases:
- Identify the right stakeholders
- Navigate complex buying committees
- Adjust sales cycles for parent–subsidiary setups
Example: Engage both local managers and corporate procurement when selling to subsidiaries of large enterprises.
Ownership Type
Ownership type describes how a company is structured financially and legally.
Use cases:
- Predict buying behavior and approval processes
- Tailor messaging to growth-driven vs stability-focused firms
- Identify budget timing constraints
Example: Pitch scalability to VC-backed startups and cost control to privately held businesses.
Growth Stage
Growth data signals whether a company is expanding, stable, or contracting.
Use cases:
- Identify companies more open to new solutions
- Time outreach around funding or hiring spikes
- Prioritize high-growth accounts
Example: Target companies that recently raised Series B funding for infrastructure or automation tools
Technology Stack
Technographic data shows which tools and platforms a company uses.
Use cases:
- Identify integration opportunities.
- Run competitor displacement campaigns.
- Tailor demos to existing tech environments.
Example: Target Salesforce users when offering a native CRM add-on.
How to Choose a Firmographic Data Provider
Many providers on the market offer firmographic data, but only a subset are truly worth considering. To evaluate and select the best firmographic data providers, you should compare them across a specific set of criteria, such as:
- Key features: The core capabilities and functionalities offered by the data provider.
- Data available: The types of firmographic data the provider makes available.
- Data stats: Details about dataset size, available firmographic data points, and overall data coverage.
- Data formats: The file formats supported for downloading or exporting datasets.
- Delivery systems: The methods the provider uses to deliver data to users.
- Compliance: Adherence to GDPR, CCPA, as well as security regulations and standards.
- G2 review score: The average rating given by users and customers on G2.
- Pricing: The pricing models and plans offered by the provider.
Top 8 Firmographic Data Providers
Discover the top 8 firmographic data providers, carefully selected and ranked according to the criteria outlined earlier.
1. Bright Data
Bright Data is a leading proxy provider, web scraping solution, and data solutions company. Compared to the other firmographic data providers, it stands out by combining ready-made datasets with custom web scraping capabilities.
That allows access to historical, continuously updated firmographic data, while also enabling fresh web data collection as needed. All that is supported by a scalable infrastructure trusted by Fortune 500 companies.
For firmographic data specifically, Bright Data offers structured datasets and scraping solutions from major business platforms:
- LinkedIn:
- Crunchbase:
- Indeed:
- Glassdoor:
- ZoomInfo:
- Owler:
…and many others.
The provider supports flexible delivery options, including Snowflake, Amazon S3, Google Cloud, Azure, and SFTP. Plus, all data is optimized for LLM ingestion and agentic use cases. Altogether, these features make Bright Data a leading firmographic data provider currently available.
Key features:
- Pre-built and continuously updated datasets covering business and professional data
- Tools to scrape fresh web data from hundreds of company portals or any company website
- AI/LLM-optimized datasets with clean, structured formats for easy integration with LLMs, chatbots, and AI agents, including ready-to-use code examples for Python, Node.js, cURL, PHP, Go, Java, and Ruby
- Ability to filter datasets using AI prompts for customized data extraction
- Enriched datasets combining multiple sources for more complete and actionable business insights.
- Clean and validated data, automatically refreshed monthly
- Optional GZ compression for faster downloads
- Continuously verified, enriched, and updated data
- 24/7 support from over 80 data specialists
- Automated delivery pipelines with scheduling options
- Flexible pay-as-you-go or subscription pricing
Data available:
- Company name, URL, industry, region, operating status, specialties, corporate activities, addresses, countries, geographic coordinates, followers, company size, organizational structure, and many other fields
- LinkedIn profiles, positions, locations, certifications, experience, and connections
- Revenue and sales metrics from sources such as ZoomInfo, PitchBook, Owler, and others
Data stats:
- Over 2 billion firmographic business data records available
- Dedicated datasets and scrapers for LinkedIn, Indeed, Glassdoor, Owler, ZoomInfo, and several others
Data formats:
- JSON
- NDJSON
- JSON Lines
- CSV
- Parquet
Delivery systems:
- API
- Flat file downloads
- Cloud-based, like Snowflake, Amazon S3 bucket, Google Cloud, Azure
- SFTP
Compliance:
- GDPR and CCPA compliant
- CSA STAR Registry, ISO 27001:2022, ISO 27017, ISO 27018, SOC2, SOC3 certified
G2 review score: 4.6/5 (284 reviews)
Pricing:
- Demo data samples for download
- Free trial available on the scraping API, followed by pay-as-you-go or subscription options
- Starting from price $250/100k records
2. ZoomInfo
ZoomInfo is a B2B intelligence solution that also includes extensive firmographic and contact data for sales, marketing, and recruiting teams. It features company profiles, employee counts, revenue, locations, and corporate hierarchies, along with AI-driven attribute predictions and automated data verification. Its coverage is broad, but pricing is undisclosed, and data formats are not publicly detailed.
Key features:
- Industry classifications, employee headcount, revenue, company locations, and corporate hierarchy
- AI-driven attribute prediction for core firmographic attributes
- Automated data verification and maintenance
- Strong company-to-location and parent–subsidiary mapping for segmentation and territory planning
Data available:
- Industry, employee headcount, annual revenue, company locations, corporate hierarchy, company profiles, and location-level records, with coverage across enterprises and SMBs
Data stats:
- 110M+ company profiles
- 35M+ non-headquarters location records
- 200+ firmographic attributes
Data formats: Undisclosed
Delivery systems:
- Flat files
- API
- Data shared on cloud providers like AWS, Google Cloud, Databricks, and Snowflake
Compliance:
- GDPR compliant
G2 review score: 4.5/5 (12,689 reviews)
Pricing:
- Free trial
- Pricing details are not disclosed, as you must contact sales
3. Apollo
Apollo is a B2B sales intelligence platform offering firmographic and demographic data. Its offerings include tools for lead generation, outreach automation, and data enrichment. Data is delivered via API or manual exports in CSV/JSON formats. While GDPR compliant and ISO/SOC certified, its focus on sales workflows may limit use for broader analytics, and pricing varies by subscription tier.
Note: Apollo has a strong focus on B2B applications, which is why it also appears in our guide to the best B2B data providers.
Key features:
- Outbound and inbound sales prospecting tools
- Data enrichment for always-fresh B2B data
- Automated data verification
- Solutions for integrations and workflow automation
- Other products like Apollo AI and a Chrome Extension
Data available:
- General firmographic and demographic data for companies
Data stats:
- 35M total global companies, with 25M international companies
- 128M business and personal emails
- 230M+ records scraped monthly
Data formats:
- CSV via manual exports
- JSON via API
Delivery systems:
- Flat files through manual exports
- API
Compliance:
- GDPR compliant
- ISO 27001 and SOC 2 certified
G2 review score: 4.7/5 (9,308 reviews)
Pricing:
- Free plan
- 14-day free trial
- Subscription-based plans go from $59/user/mo to $149/user/mo
4. Techsalerator
Techsalerator is a global data provider that comes with extensive firmographic and business datasets covering over 320 million companies. That data features revenue, employee counts, business types, and relationships via APIs and downloadable files. Compliance information is undisclosed, reviews are limited, and pricing is custom.
Key features:
- Supports segmentation and understanding of companies
- Access to business entity relationships and business contact data
- Options for monthly, quarterly, or annual updates
Data available:
- Revenue, number of employees, years in business, business type, parent company, global parent company, business categorization, and other business relationships
Data stats:
- 320M+ companies, covering 190+ countries
- 50+ firmographic fields per company
Data formats:
- JSON
- CSV
- XLS
- TXT
Delivery systems:
- SFTP
- FeedAPI
- S3 bucket
Compliance: Undisclosed
G2 review score: — (0 reviews)
Pricing:
- Possibility to request a data sample
- Custom pricing available upon request
5. SalesIntel
SalesIntel is a sales intelligence solution delivering firmographic and contact data for 40 million companies, with human-verified information and signals like buying intent. Data is refreshed frequently and integrates via API, CSV, or CRM systems. Note that compliance details are unclear, and pricing is not publicly listed.
Key features:
- Data refreshed weekly and every 90 days for verification
- Human-verified contact data
- Signals tracking via a dedicated solution across 30+ categories (e.g., buying intent)
- ICP (Ideal Customer Profile) identification and prioritization
- Agentic workflows for pipeline automation
Data available:
- Company size, industry, location, revenue, number of employees, etc
Data stats:
- 40M companies under management.
- 2,000 researchers validate data.
Data formats:
- CSV via manual exports
- JSON via API
Delivery systems:
- Flat files via manual exports
- API
- CRM/database integrations
Compliance: Undisclosed
G2 review score: 4.3/5 (535 reviews)
Pricing:
- Free trial
- Pricing available upon request
6. Coresignal
Coresignal is a public web data provider offering firmographic datasets on companies, delivered via API or downloadable files. Its data includes company name, size, location, and industry, with over 75 million records. It is one of the few firmographic data providers on this list with no G2 reviews.
Note: Coresignal is known for its company-specific data solutions, which is why it appears on our list of the best company data providers.
Key features:
- Dataset matching with expert support
- Dedicated account manager
- Documentation and data dictionaries
- Discovery interface to explore global company data
Data available:
- Company name, size, location, industry, etc.
Data stats:
- 75M+ company records
- Continuous data updates
Data formats:
- Flat files via data export
- JSON via API
Delivery systems:
- Dataset downloads
- API
Compliance:
- GDPR and CCPA compliant
G2 review score: — (0 reviews)
Pricing:
- Free trial to test Coresignal’s APIs
- Not publicly listed, but available on request via contact/sales
7. InfobelPRO
InfobelPRO is a global data intelligence provider offering extensive B2B, B2C, and location datasets. Its firmographic data includes company hierarchies, historical metrics, and over 140 attributes for 370 million companies across more than 220 locations. Data is updated periodically and delivered via API or flat files. Pricing is quote-based, so you must talk to the sales team.
Key features:
- Corporate linkage and hierarchical relationships between companies
- Historical company metrics covering the last 8 years
- Continuously updated and validated
- Tools for custom dataset creation, CRM enrichment, ABM, KYB verification, VAT validation, and mapping services
- AI-optimized data for deduplication, attribute enhancement, and enrichment
Data available:
- Company name, registration date, full postal address, official company language, contact information, website and social media, industry classification, legal status and VAT/tax ID, annual revenue/turnover, company size, number of employees, headquarters and branch offices, and over 100+ additional firmographic attributes
Data stats:
- 370M+ companies covered
- 3,500+ industries
- 140 firmographic attributes
- Coverage in 220+ countries and territories
- Available in 17 languages
Data formats:
- CSV via flat file delivery
- JSON via API
Delivery systems:
- Flat file delivery
- API
Compliance:
- GDPR and CCPA compliant
G2 review score: 4.9/5 (5 reviews)
Pricing:
- Quote-based and not explicitly mentioned
8. Cognism
Cognism is a B2B sales intelligence platform that provides firmographic and contact data with a focus on compliance and data quality. It covers industry, company size, revenue, and growth indicators for organizations with more than 50 employees. It equips you with the ability to integrate that data directly with CRM systems.
Key features:
- AI-powered solution to aggregate and verify data from public sources, news, earnings reports, and third-party vendors
- Provides actionable context, including hiring trends, funding alerts, technographics, news signals, and intent data
- AI-assisted scoring, verification, compliance checks, and human validation for high-quality data
Data available:
- Industry/sector, company size, number of employees, offices, annual revenue, location, growth indicators, company age, ownership type, and more
Data stats:
- 90% coverage of company revenue and employee count for organizations with 50+ employees
Data formats: Undisclosed
Delivery systems:
- Direct integration with CRM and marketing platforms
Compliance:
- GDPR and CCPA compliant
- ISO 27001 and SOC2 compliant
G2 review score: 4.5/5 (1,245 reviews)
Pricing:
- Support for free data samples
- Grow and Elevate plans available (with undisclosed pricing)
Best Firmographic Data Providers: Summary Table
Compare the top firmographic data providers at a glance in the summary table below:
| Provider | Features | Data Formats | Delivery Systems | Data Updates | Real-Time Data via Web Scraping | Free Trial / Data Sample | GDPR Compliance | CCPA Compliance | Pay-as-you-go Pricing | Public, Transparent Pricing |
|---|---|---|---|---|---|---|---|---|---|---|
| Bright Data | Tons | JSON, NDJSON, JSON Lines, CSV, Parquet | API, Flat file, Cloud (Snowflake, S3, GCP, Azure), SFTP | Monthly, or real-time via web scraping | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
| ZoomInfo | Many | — | Flat files, API, Cloud (AWS, GCP, Databricks, Snowflake) | Continuous | ❌ | ✅ | ✅ | — | ❌ | ❌ |
| Apollo | Many | CSV, JSON | Flat files, API | Continuous | ❌ | ✅ | ✅ | — | ❌ | ✅ |
| Techsalerator | Few | JSON, CSV, XLS, TXT | SFTP, Email, FeedAPI, S3 | Monthly/Quarterly/Annual | ❌ | ✅ | — | — | ❌ | ❌ |
| SalesIntel | Many | CSV, JSON | Flat files, API, CRM integrations | Weekly/Quarterly | ❌ | ✅ | — | — | ❌ | ❌ |
| Coresignal | Some | Flat files, JSON | Dataset downloads, API | Continuous | ❌ | ✅ | ✅ | ✅ | ❌ | ❌ |
| InfobelPRO | Many | CSV, JSON | Flat files, API | Continuous | ❌ | ❌ | ✅ | ✅ | ❌ | ❌ |
| Cognism | Some | — | Direct CRM/marketing platform integration | Continuous | ❌ | ✅ | ✅ | ✅ | ❌ | ❌ |
Conclusion
In this guide, you learned what firmographic data is, the subcategories it consists of, and how to evaluate a provider of such data. Choosing a firmographic data provider depends on your specific needs, such as budget, quality, integration requirements, and more.
Evaluating all providers on the market can be time-consuming, so we have done the comparison for you to help you make an informed decision.
For organizations needing large-scale, customizable datasets from multiple sources, Bright Data emerged as the top firmographic data provider. On top of offering over 1 billion continuously updated business records, Bright Data lets you enrich and retrieve firmographic data from popular sources using web scraping solutions.
Beyond firmographic data, Bright Data’s marketplace also includes:
- Social Media Datasets: Data from Facebook, Instagram, YouTube, Reddit, TikTok, and others.
- E-commerce Datasets: Data from Amazon, Walmart, Target, and more.
- Financial Datasets: Data from Yahoo Finance, MarketWatch, Investopedia, and other news sites.
- Real Estate Datasets: Information from Zillow, MLS, and others.
Create a Bright Data account today and start exploring our rich, AI-ready, up-to-date datasets!







