Best B2B Data Providers of 2024

In this guide, you will discover:

• What a B2B data provider is and what data it provides
• Essential factors to consider when evaluating these services
• A list of the top 5 B2B data providers of the year
• A comparison table of these platforms

Let’s dive in!

What Is a B2B Data Provider?

A B2B data provider, also known as a business-to-business data provider, delivers structured information about businesses and companies worldwide. That includes contact details, company size, revenue, industry, and key decision-makers. 

B2B data is typically sourced from a mix of public records and third-party data vendors, or collected via web scraping. For more insights, take a look at our guide on data sourcing.

B2B data providers allow you to integrate their information seamlessly into various business processes. The end goal is to streamline workflows, particularly in lead generation and sales outreach. 

That workflow supports a wide range of use cases across multiple sectors, including sales prospecting, partner discovery, market research, competitor tracking, risk assessment, investment decisions, and more.

Factors to Evaluate When Choosing the Best Business Data Providers

Here is the list of key elements to consider when selecting the best B2B data providers:

• Features: The range of capabilities offered by the data provider.
• Available data: The types and categories of data provided.
• Sources: The platforms or origins from which the provider collects its data.
• Data formats: The formats available for downloading datasets (e.g., CSV, JSON).
• Delivery methods: The ways the provider delivers data to users.
• Compliance: Adherence to GDPR, CCPA, or other relevant data privacy regulations and standards.
• User review rating: The average review score on G2.
• Free sample datasets: Whether sample datasets are available to assess data quality before purchasing a plan.
• Pricing: The cost and structure of the provider’s pricing plans.

Top 7 B2B Data Providers

Discover the top 7 company data providers, carefully selected and ranked based on the criteria mentioned above.

1. Bright Data

Bright Data is renowned for its premium premium proxy services, but it also offers a wide range of data solutions. These include dedicated web scraping tools and a comprehensive dataset marketplace.

In the realm of business data, Bright Data provides:

• LinkedIn datasets: Profiles, companies, and jobs covering all major data points, with hundreds of millions of records.
• Crunchbase datasets: Company data, including all major data points, with millions of records.
• Indeed datasets: Jobs and company data, covering all key data points, with tens of millions of records.
• Glassdoor datasets: Reviews and company overviews, covering all major data points, with tens of millions of records.
• G2 datasets: Reviews and company overviews, covering all major data points, with hundreds of thousands of records.
• Yelp datasets: Reviews and company overviews, covering all key data points, with hundreds of millions of records.
• Xing datasets: Company profiles and employee data, covering all major data points, with millions of records.
• Trustpilot datasets: Reviews and company overviews, covering all key data points, with hundreds of millions of records.
• Owler datasets: Comments and posts, covering all major data points, with millions of records.

Bright Data features flexible pricing, including both subscription plans and one-time purchase options. Additionally, it provides custom data acquisition services to meet unique business requirements.

If you need assistance, the provider guarantees responsive customer support from a dedicated team of over 80 data specialists.

The quality of data delivered by Bright Data is ensured through rigorous validation processes, which include compliance with regulations like GDPR and CCPA.

With a global customer base of over 20,000, Bright Data stands out as the best B2B data provider. Explore our business datasets!

Features: 

• Sample data in JSON or CSV format
• Verified, accurate, and clean data ready for use
• Flexible pay-as-you-go pricing based on the number of records
• One-time, monthly, quarterly, or biannual data updates
• Optional GZ data compression for efficient storage and transfer
• Enrichment, data customization, and formatting services
• Discounted pricing when purchasing specific segments of pre-existing datasets
• Automated pipelines ensure seamless and timely data processing
• 24/7 support from a dedicated team of over 80 data professionals
• Automated data delivery with flexible scheduling options

Available data: 

• 1 B+ business records
• LinkedIn datasets for profiles, company, and jobs data
• Crunchbase datasets for company data
• Indeed datasets for jobs and company data
• Glassdoor datasets for reviews and overview data
• G2 dataset for reviews and overview data
• Yelp datasets for reviews and overview data
• Xing datasets
• Trustpilot datasets
• Owler dataset for comment and post data

Sources: LinkedIn, Crunchbase, Owler, G2, Indeed, Slintel, Manta, and many others

Data formats: JSON, NDJSON, JSON Lines, CSV, and Parquet

Delivery methods: Snowflake, Amazon S3 bucket, Google Cloud, Azure, and SFTP

Compliance: GDPR and CCPA

User review rating: 4.6/5 (198 reviews)

Free sample datasets: Yes, via free data samples

Pricing: Starting from $500

2. Datarade

Datarade is a platform designed to simplify the discovery, comparison, and acquisition of data products. It features a selection of over 500 providers, including Bright Data. This variety has earned it a spot also among the best financial data providers.

Datarade features a wide range of B2B information from around 150 reputable data providers. Users can preview data samples before making a purchase and receive guidance from data experts throughout the process.

Note that pricing, data formats, and delivery methods can vary significantly depending on the provider you choose.

Features: 

• 147+ B2B data providers
• 94+ company data attributes
• Support from data sourcing experts
• Advanced dataset searching capabilities

Available data: 

• Leads data
• Intent data
• Marketing data
• Firmographic data
• Technographic data
• Company data
• UK B2B data

Sources: Depends on the chosen provider

Data formats: JSON, CSV, XLS, and others

Delivery methods: Email, SFTP, S3 bucket, REST API, UI export, Feed API, streaming API, SOAP API

Compliance: Includes GDPR and CCPA

User review rating: 4.5/5 (21 reviews)

Free sample datasets: Yes, some providers offer free data samples

Pricing: Depends on the chosen data provider

3. Lusha

Lusha is a B2B sales intelligence tool that provides businesses with accurate contact information for potential leads. It is used by sales and marketing professionals to find phone numbers, email addresses, and social media profiles of prospective customers.

As a B2B data provider, Lusha offers a variety of business profiles and contacts from both North America and Europe. This data is verified and complies with standard regulations to ensure high quality.

Lusha has received many online reviews, most of which are positive. On the downside, the data delivery methods are limited to API, with formats available only in JSON and CSV. Plus, the sources of the data remain undisclosed.

Features: 

• Automatic quality verification
• Compliance filter
• AI algorithms
• Possibility to create prospecting lists
• Integrations with several tools with a single click

Available data: 

• 45M contacts in North America
• 50M enterprise business profiles
• 44M SMB business profiles
• 21M GDPR-compliant European contacts
• Contact attributes: Full name, first name, last name, middle name, organization name, job title, seniority, role, emails, phones, country, state
• Company attributes: Name, description, domain, homepage URL, founded year, logo URL, Facebook link, Twitter link, LinkedIn link, location, country, country code, state, state code, region, city, street, zip code, phone, industry tags, industry category groups, industry primary group, number of employees, revenue range, key people list

Sources: Undisclosed

Data formats: CSV, JSON

Delivery methods: API

Compliance: GDPR, CCPA, SOC 2 Type II

User review rating: 4.3/5 (1,472 reviews)

Free sample datasets: Yes, via a free plan

Pricing: 

• Free: 50 emails and 5 phones a month for 1 user
• Pro: $36/mo/user for 1,920 emails and 480 phones a year
• Premium: $59/mo/user for 3,840 emails and 960 phones a year

4. Kaspr

Kaspr is a prospecting platform that helps businesses find contact information for potential customers or prospects. It is available as a Chrome extension, as well as an API and CSV file provider.

While it may not offer the most extensive B2B data, Kaspr collects information from over 150 sources. This data primarily includes business profiles, phone numbers, and email addresses. 

The various plans available allow users to meet their specific needs, and the free trial enables them to test the service before making a purchase.

Features: 

• LinkedIn Chrome extension
• Advanced contact search capabilities
• Integration with several tools

Available data: 

• 500M+ phone numbers and email addresses
• 200M+ business profiles

Sources: Undisclosed, but includes over 150 sources

Data formats: JSON, CSV

Delivery methods: API, file download

Compliance: GDPR, CCPA

User review rating: 4.4/5 (795 reviews)

Free sample datasets: Yes, via the free plan

Pricing:

• Free Plan: Unlimited B2B email credits, 5 phone credits, 5 direct email credits, 10 export credits per month
• Starter: Starting at $65/mo/license (unlimited B2B email credits, 100 phone credits, 5 direct email credits, 250 export credits)
• Business: Starting at $99/mo/license (unlimited B2B email credits, 200 phone credits, 200 direct email credits, 1,000 export credits)
• Organization: Starting at $99/mo/license, with a minimum of 5 licenses (unlimited B2B email credits, 24,000 phone credits, 24,000 direct email credits, 120,000 export credits per year)

5. Cognism

Cognism is a sales intelligence platform that provides B2B data to help businesses find and connect with potential customers. It integrates with several CRMs and features both manual and automatic data verification.

Cognism’s B2B data primarily focuses on verified emails and phone numbers, which are available for download in CSV and Excel formats. Specific details regarding the sources from which each data record originates are not mentioned.

Pricing information is undisclosed and requires potential customers to discuss it with the sales team.

Features: 

• Integration with many CRM and sales engagement tools
• Possibility to choose data on specific regions only
• Human and automatic AI data verification

Available data: 

• Verified mobile numbers
• Verified emails

Sources: Public records, partnerships, and proprietary methods

Data formats: CSV, Excel

Delivery methods: File download

Compliance: GDPR and CCPA

User review rating: 4.6/5 (722 reviews)

Free sample datasets: Yes, via a free data sample with 25 leads

Pricing: Undisclosed, you need to discuss it with the sales team

6. ZoomInfo

ZoomInfo is a business-to-business database and intelligence platform that provides companies with detailed information about businesses and contacts. It supports integrations via API and webhooks with several tools.

The B2B data it offers is extensive, containing millions of records, including contacts, mobile numbers, direct dials, and more. However, the formats in which this data is available and the sources from which it originates are not disclosed. Similarly, compliance details are unclear.

Pricing varies according to your needs, and even those are not publicly quoted.

Features: 

• Integration via APIs and webhooks
• Custom data delivery services
• Unified customer view
• Integrations with several cloud partners

Available data: 

• 100M+ company records
• 260M+ contact records
• 65M+ direct dials
• 60M+ mobile numbers
• 150M+ email addresses

Sources: Undisclosed

Data formats: Undisclosed

Delivery methods: Cloud data shares, APIs, flat files, AWS, Google Cloud, Databricks, and Snowflake

Compliance: Undisclosed

User review rating: 4.4/5 (8,589 reviews)

Free sample datasets: Yes, via a free trial

Pricing: Undisclosed, it changes based on your needs

7. 6sense

6sense is a sales and marketing platform that leverages AI, machine learning, and big data to help businesses enhance revenue performance. As a centralized data platform, it contains millions of company and buyer profiles.

6sense also offers millions of verified direct-dial phone numbers and email addresses. On the other hand, the sources of this data are not publicly disclosed. Also, it is unclear what formats and delivery methods the provider supports. On a positive note, most online reviews are favorable.

Pricing must be discussed with the sales team, making it difficult to compare it with other best B2B data providers on the list.

Features: 

• AI-driven insights
• Centralized data platform
• Integration with marketing and sales tools
• Data enrichment capabilities

Available data: 

• 449M+ B2B buyer profiles 
• 65M+ company profiles published
• 60M+ direct-dial phone numbers
• 119M+ verified business email addresses

Sources: Undisclosed

Data formats: Undisclosed

Delivery methods: Undisclosed

Compliance: GDPR, CCPA, SOC 2 Type II

User review rating: 4.3/5 (868 reviews)

Free sample datasets: Undisclosed

Pricing: Undisclosed, you need to book a demo with its team

Best B2B Data Provider: Summary Table

Compare the top business data providers in this summary table:

Provider	Features	Formats	Sources	GDPR Compliance	CCPA Compliance	Custom Services	G2 Review Score	Sample Datasets	Entry Price
Bright Data	Tons	JSON, NDJSON, JSON Lines, CSV, Parquet	LinkedIn, Crunchbase, Owler, G2, Indeed, Glassdoor, Yelp, Trustpilot, and others	✔️	✔️	✔️	4.6/5	✔️	Starting from $500
Datarade	Some	JSON, CSV, XLS, others	Depends on provider	✔️	✔️	❌	4.5/5	✔️	Varies by provider
Lusha	Many	CSV, JSON	❓	✔️	✔️	❌	4.3/5	✔️	$36/mo/user
Kaspr	Few	JSON, CSV	Over 150	✔️	✔️	❌	4.4/5	✔️	$65/mo/license
Cognism	Few	CSV, Excel	Public records, partnerships, and proprietary methods	✔️	✔️	❌	4.6/5	✔️	Undisclosed
ZoomInfo	Some	❓	❓	❓	❓	✔️	4.4/5	✔️	Undisclosed
6sense	Some	❓	❓	✔️	✔️	❌	4.3/5	❓	Undisclosed

Conclusion

In this blog post, you explored the landscape of company data providers. In detail, you saw the critical elements to keep into consideration when comparing these services. Based on those criteria, Bright Data emerges as the leading B2B data provider.

Bright Data operates a fast and reliable proxy network trusted by Fortune 500 companies and over 20,000 customers. This network is used to ethically retrieve data from the Web and offer it via datasets and other services.

Bright Data’s dataset marketplace goes beyond B2B data and also includes:

• Social Media Datasets: Data from Facebook, Instagram, YouTube, and Reddit.
• Ecommerce Datasets: Data from Amazon, Walmart, Target, Zara, Zalando, Asos, and many more.
• Financial Datasets: Data from Yahoo Finance, Market Watch, Investopedia, and more.
• Real Estate Datasets: Data from websites such as Zillow, MLS, and more.

Sign up now and start your B2B data journey with free dataset samples!