The Competitive Data Platform for Retail
Make smarter pricing and assortment decisions with a single, always-fresh feed of global market data – tailored to your catalog, competitors, and markets. Explore it in dashboards, or plug it into your stack via API & MCP to power your AI workflows.
- Refreshed regularlyTailored to your needs
- 100M+ products Monitored globally
- 1,000+ domains Retailers and marketplaces
- Fully managed Expert data services
TRUSTED BY 20,000+ CUSTOMERS WORLDWIDE
Bright Insights is trusted by industry leaders
Bright Data’s Bright Insights solution is a resource that has quickly become critical for Hunter in helping us achieve our business goals at Wayfair. The Bright Data team is consistent, extremely helpful, and always delivers accurate, actionable intelligence.
Travis StuckeyNational Sales Manager E-commerce at Hunter Fan- Bright Insights data is greatly supporting our company’s goals. The market share per product category helps us benchmark against a substantial competitor, and the supplier sales tactically helps our merchandising team expand our assortment.
Jonathan LoDirector of Customer Strategy & Insights at Overstock - We chose Bright Insights for its ability to track sales and map our competitors’ products in categories that are vital to our business.
Yael FridmanMarketing Director at Keter - With Bright Data’s solution, we have gained unique and comprehensive insights into our market space, products, competition, and trends in consumer behavior.
Beverly TaylorDirector of Merchandising at Kingston Brass, Inc.
Bright Insights customers see 3-5% margin uplift from price intelligence - and prevent up to 30% of revenue lost to stockouts.
Built for both sides of the business.
Business teams: pricing, assortment, reviews, sales and market share intelligence.
Data & Insights teams: coverage depth, compliance, and managed delivery into your stack.
Go deep on any product
Optimize prices, promotions, and discounts
Monitor AI search visibility
Detect out-of-stock opportunities
Discover competitive assortment
Analyze reviews and sentiment
New! An AI Assistant that knows your market, grounded in your retail data
Not another general chatbot. It’s grounded in your products, competitors, and markets. Ask anything about pricing, stock, or trends in plain language. Unlike ChatGPT or Claude, every answer is pulled from your fresh retail data, not a static training set with a knowledge cutoff. No analysts to wait on.
From brief to live retail intelligence in weeks
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You tell us what to track
Book a demo. We scope and share full pricing based on your data needs and scale from there.
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We build & manage your data feed
- 1. Scope & map: We map your target domains, competitors, and catalog requirements.
- 2. Structure & clean: Data is automatically collected, normalized, and updated as site schemas change, continuously, with zero engineering maintenance required on your end.
- 3. Direct delivery: Clean, structured data streams straight into your stack, ready for your dashboards and AI workflows, on autopilot.
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Competitive retail data
for context & decisionsFresh retail data flowing into your dashboards, agents, and teams. The minute something changes, you know first.
Bright Insights use cases
Save Lost Revenues
Proactively identify revenue loss from delisting, out-of-stock events, or visibility issues
Track Sales & Market Share
Identify white space opportunities, track competitor sales performance, and spot trends early.
Price Intelligence
Ensure competitive pricing in real‑time to protect and grow margins. Feeds straight into your dynamic pricing tool if required.
Maximize Retail Media
Optimize advertising results with analytics, maximizing ROI and ensuring your ad spend is delivering growing results.
Assortment Intelligence
Fine-tune your product assortment by monitoring competitors, with accurate product matching across catalogs, so you can optimize operations. Stock the right products and maximize revenue.
Cross-Channel Optimization
Manage cross-channel product sales with cross-channel intelligence that helps you win.
Enriched Retail Data Feeds
Increase Platform Stickiness
- Predictive analytics: Surface fast-rising brands, categories, and SKUs.
- Social-to-sales mapping:
Link social buzz to sales lift.
- Detect opportunities: Highlight "hidden winners", high-performing products with low buzz.
- Digital shelf intelligence: Flag "hype-only" products to optimize their pricing, stock, or PDP.
Close the Retail Media Loop
- Direct attribution: Tie media spend with improved search ranks, share of voice, and shelf visibility.
- Strategic media investment: Guide user investment toward high-ROI categories and retailers.
- Performance validation: Prove campaign impact with automated before/after KPI reporting.
How brands leverage Bright Insights
Detect MAP Violations
Automate Compliance Management
Automate MAP enforcement with streamlined monitoring, reporting, and corrective workflows for greater efficiency and reduced risk. Consistent enforcement, without adding headcount.
Starting from $2000/month
- Data from any retailer, marketplace, and geography
- Any refresh frequency, down to the minute
- Structured data schema for dashboards & AI workflows
- Delivery directly into your data stack and dashboards
- Dedicated Customer Success Manager
Your customized competitive retail data. Access it your way.
MCP, API, and cloud delivery
Connect live retail data directly into your agents, pricing engines, and platforms, or deliver it straight to your data warehouse. AWS, Google Cloud Platform, Snowflake, and Databricks supported out of the box. Structured, normalized, and ready to query the moment it lands.
AI Assistant
Unlike other general chatbots, answers are grounded in your fresh competitive retail data, not a static training set. Ask anything about pricing, reviews, market share, or trends in plain language. No technical setup or analysts required.
Dashboards
Ready-made or fully custom visualizations, built around your KPIs. Pricing trends, review sentiment, sales & market share, out-of-stock alerts, and MAP compliance. All in one place.
Why teams choose Bright Insights
Unmatched coverage
Highest quality data
High-frequency, not batch
No data lock-in
Data depth
Compliant by design
Bright Insights FAQs
How do you define a product type?
Product type is a sub category in an eCommerce website that includes products of the same nature for easily benchmarking prices, attributes, sales volume and more. In many eCommerce websites it will be 4th level (L4) subcategory.
For example in Amazon: Home & Kitchen (L1) > Furniture (L2) > Bedroom Furniture (L3) > Nightstands (L4)
Customer may request several product types (L4 categories) from one L3 sub-category or from different ones in the same L1 (top) product category
What markets are Bright insights available in?
Access insights from any region, platform, or category, without limitations.
We offer full access to all eCommerce platforms and marketplaces, providing tailored insights anytime, anywhere.
Bright Insights supports all retail sites and marketplaces, including Amazon (US and regional websites), Target, Walmart, Overstock, Home Depot, Sam’s Club, Lowe’s, Best Buy, and Wayfair. As the Insights arm of Bright Data, we serve 20,000+ businesses with crucial public web data. We can bring anything from anywhere, so contact us to get the most updated coverage.
Can I just purchase a 1 time report on a certain vertical?
One-time analysis is available for supported websites and product categories, our flexible pricing models allow you to pay only for the data you require, making insights accessible for brands of all sizes.
What makes Bright Insights' data collection so reliable?
Bright Insights' solution is natively built on top of the world's #1 web data platform, Bright Data. Thanks to the most trusted scraping and unblocking infrastructure, you get unmatched scale, coverage, and accuracy from as many eCommerce and retail websites as needed.
Are there any websites or eCommerce platforms that cannot be scraped?
We have yet to encounter a website with publicly available data (i.e., no user login required) that we have been unable to access.