Internet Of Things IOT and cybersecurity and user privacy

Will The Shift Towards An Internet Of Things Approach By Big Tech Create A Modern Utopia Or Dystopia?

Shelves that interact with consumer grocery shopping lists, lighting up when a shopper is in proximity – check, using IoT devices as a first line of defense against hackers – check. But what about getting user opt-in consent before turning a brisk walk into a sprint?
Data collection on fast moving consumer goods

A Data-Driven Approach Will Help Your Brand Evolve With The Fast-Moving Consumer Goods Market

SMB’s annual value-driven growth rate is currently at ~45%, while more established brands are focusing their efforts on expanding margins, data-driven enterprises can adapt their current models to become more localized competitive driving forces, create an omnichannel presence, and start resonating with digital-native millennials.
opt-in and opt-out graphics over transparent background

What Automatic Organ Donation Opt-In Policies Can Teach Us About The Collective Benefits, And Risks Of Communal Device Networks

In light of Apple AirTag’s, and Amazon sidewalk’s debut, it is hard to ignore the possible similarities between the user network ‘opt-in’ / ‘opt-out’ debate, and organ donation – When it comes to tech, do the common benefits justify the collective price tag?
the rise of ESG data and how it impacts your business

Industry Survey: ‘Do Senior Executives Actually Care About ESG Data?’

80% of senior management admitted to using it as part of key business strategy decisions: Private Equity firms are using social sentiment to identify ESG value-add opportunities while asset managers are leveraging deforestation satellite imagery to help meet investor Sustainable Development Goals
puzzle pieces of the sharing economy - dormant devices that can be rented out

How Dormant Devices Can Power A New Digital Sharing Economy Paradigm Shift

Apple AirTags and Amazon Sidewalks’ shared networks are enabling us to generate, distribute, and consume digital resources. The question is: Do the benefits to consumers outweigh the possible risks?
Globe with users around the world to illustrate peer-to-peer networks

The Fastly Incident Shows Why Classic Load Balancing Systems Could Benefit From A Distributed Peer-To-Peer Approach

Companies dealing with load-bearing distribution challenges can start utilizing decentralized P2P data technology in order to improve network stability, and perform operational load-bearing testing
Proxy tool for SEO and link building and collecting data on competitors

Trying To Build Up Your Content Collaborations, And Backlink Profile? Data Can Help

Data-driven tactics are helping companies identify new opportunities, build cross-site content clusters, and a presence that your target audiences will find hard to ignore. From monitoring for ‘unlinked mentions’ to paving your own niche, this guide will open your eyes to a fresh content marketing approach.
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