Axur captures the Brazilian digital risk market
- 2 Years of Growth
Powered by Bright Data as digital risk exposure surged - 4 Threat Categories Covered
Fraud, sales abuse, brand misuse, and identity threats - End-to-End Brand Protection
Full threat visibility, in real time
About Axur
Axur is a leading SaaS platform for monitoring digital risks on the internet. Their platform shields enterprise and mid-market brands, primarily in e-commerce, retail, and fintech, from a wide spectrum of digital threats, including fraud (phishing, malware, and pharming), sales abuse (unauthorized sellers and third-party sales violations), brand misuse (fake social profiles, similar domain names, unauthorized paid search usage, and rogue mobile apps), and identity theft, data leakage, and executive threats.
Once a potential brand risk is detected, Axur presents it directly to the client on the platform. Clients can then choose to react, removing infringing content, running digital risk analysis, or simply monitor without acting. The result: only legitimate uses of the brand appear online, protecting both revenue and customer trust.
The challenge
Without comprehensively and persistently monitoring risk in digital channels, companies remain susceptible to a wide variety of brand and cyber risk events. The consequences go beyond financial losses, as attacks against the consumer’s digital experience have long-term effects, and can lead to heavy fines when personal data is involved.
For Axur’s clients, enterprise and mid-market companies in e-commerce, retail, and fintech, the stakes are especially high. Their popularity and notoriety make them more exposed to digital risks, and the breadth of threats they face covers fraud, brand misuse, unauthorized sellers, fake profiles, and more.
Monitoring all of this comprehensively and persistently, at scale, across the open web, including in a market as complex and fraud-intensive as Brazil, required a data collection infrastructure that could keep up.
Why Bright Data
To perform their operations, Axur collects public web data using AI, and that data collection is fundamental to everything their platform delivers. They selected Bright Data’s Residential Proxies, Datacenter Proxies, Mobile Proxies, and Web Unlocker to power their monitoring infrastructure at scale.
Three capabilities made Bright Data the right fit:
- Comprehensive network coverage – The combination of residential, datacenter, and mobile IPs gives Axur the full range of access points needed to monitor digital risks exactly as a real user would see them
- Local market depth – Brazil is a laboratory for global digital fraud, sophisticated, creative, and constantly evolving. Bright Data’s network enabled Axur to operate with the local market knowledge needed to succeed there
- Scalability for growth – When the world moved online and digital risk exposure surged, Axur was well prepared to scale operations and continue delivering their services without disruption
“Working together with Bright Data we have been able to corner off a large section of the Brazilian market, and we have been able to focus on improving our services further in the long run.”
Eduarda Ballester Dias, Head of Finance, Axur
The Results
With Bright Data powering their data collection infrastructure, Axur scaled their operations to meet surging demand, growing significantly over the past two years as more companies moved online and their exposure to digital risks increased.
The platform’s ability to detect and react to threats at scale has delivered tangible business value for clients: fewer fraudulent listings, fewer fake social profiles, fewer unauthorized sellers, and an improved overall customer experience. Clients can handle more threats, remove more fake advertisements, and improve customer and retailer satisfaction, with the latter knowing the seller on the other side is legitimate.
Beyond efficiency gains, Axur’s platform frees anti-fraud and security teams to focus on what matters most, improving products, services, and operations, rather than chasing threats manually.
Looking Ahead
With data consumption set to grow and digital threats becoming increasingly sophisticated, Axur continues to invest heavily in their AI capabilities, with Bright Data as a foundational part of their web data infrastructure.