Rich Klina

Minimum Advertised Pricing Director/ Front-end Manager at Avalanche Industries
Logo of Avalanche Industries for Proxy Rotation client testimonial

Avalanche Industries is a Minimum Advertised Pricing Platform (MAP) that cuts labor and cost. With our service, we eliminate the need to manually sift through ever-changing data. We monitor MAP prices across Amazon, Google, and eBay. We will also build out individualized shopping platforms. In its simplest form, Minimum Advertised Pricing (MAP) is the lowest price a retailer can advertise their product for sale. To clarify, this does not refer to the lowest price they can sell it for in their store—just the lowest that they can show online or in an advertisement. We monitor when a seller violates this price and inform the client.

It is important for us to detect price changes throughout the day so that we may inform our clientele that a seller is violating their MAP agreement. This allows the client to enforce correct and compliant product prices.

We have handled proxy rotation internally and with 3rd party companies. It has become a hassle to handle in-house and reliability was not up to standard with other services in the marketplace. After trialing Bright Data we felt the public online data was much more reliable and stable.

Our contact, Brandon, has been fantastic and quick to answer any issue that has surfaced. We are very pleased thus far with the platform. We expect a long and meaningful relationship with Bright Data. Our parent company, Avalanche Industries is discussing expanding the partnership for brand management-centric needs.

Looking to the future, as long as the service is reliable and delivers the public online data we need, we will continue to utilize Bright Data permanently. Because our business model is scalable, we expect our usage needs will continue to increase.

More testimonials

Charmagne Cruz
Charmagne Cruz
Head of Reporting & Analytics, Business Technologies and Pricing at Shopee Philippines Inc.
Shopee logo
From my experience, what has been invaluable is the service that Bright Data provides, as it really tries to understand its customers. Bright Data has helped us work through ideas of how to collect more web data to meet our growing needs, and through conversations with its support and development staff, we have been able to optimize many of our processes.
Irwan Djoehana
Irwan Djoehana
Founder at Retail Shake
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The partnership with Bright Data has helped us respond effectively to the daily needs of our customers and we regularly call on Bright Data whenever we encounter collection difficulties on the target sites in order to keep to our commitments with our customers.
Shraddha Bhattad
Shraddha Bhattad
Software Development Engineer II at CommerceIQ
CommerceIQ logo
Considering the size of our operations, we chose Bright Data because we wanted a reliable, consistent web data collection solution working at scale. We didn’t want to end up in a situation where we have to play with fire all the time.
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