The State of Public Web Data Report 2024

The State of Public Web Data Report 2024 defines what public web data is for business, while explaining its value to companies, individuals, and the global economy. It’s an indepth look into how organizations are accessing public web data, the value they see in it, how they use it, and the challenges faced. The report provides insights into earning buy-in for your data program, how to make better use of the data you already have, validates your need for additional data, and reveals how your competitors are leveraging it.

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Key takeaways:

89% of respondents recognize public web data is crucial or very important to the global economy.

82% of respondents say public web data is critical to the future of their organization.

79% of respondents agree that large organizations and or big tech hide too much of their public web data.

88% of respondents believe public web data is critical for the development of AI models.

Industries covered in the report:

Banking & Finance
Business & Professional Services
IT & Technology
Retail & eCommerce